When Robin Homolac and Mike Glaser had the idea of starting to manufacture and sell our own city bikes in 2010, the brand philosophy was clearly outlined. “Customizable bikes to suit every taste. Plus, a fair price-performance ratio with top service.”

Today, there is not only the – now legendary – urbike Single-speed, but a multitude of bicycle types to suit every taste and purpose; always stylish, urban and individual. True to our motto: “You are your bike. Design your own”.




A urbike is more than just a means of transport. In line with the current trend towards sustainability, health and individualization, urban mobility plays a very important role in the lives of many city dwellers. Urbike has succeeded in placing the bicycle as a fashion and lifestyle product online and offline and has opened up a new market segment: Customizable bicycles for urban terrain. Due to the innovative and unique mass customization concept, a urbike can express each cyclist’s individual personality. There are no two bikes alike because each bike is assembled and coated individually according to customer specifications. This way, each urbike is a unique piece and it is as unique as the cyclist him-/herself. For businesses, we design bicycles in corporate design.


The manufacturing process of the bikes is subject to very strict quality controls with tried and tested procedures. Although this may mean that more effort is required, we aim to provide the best quality and excellent value for money.
Each urbike is produced in Asia and Europe as a standard model and subsequently personalized in the desired colour and components.

Online and in our Munich store customers can design and select their urbike using the configuration tool.

Right from the beginning, we have placed importance on quality and service. This sustainable way of thinking is also reflected by our high level of customer satisfaction today.